The Most Common Landing Page Mistakes




Your landing page is kind of like your introduction to the world. It’s what your clients, customers, and potential customers will see first. You should know about the most common landing page mistakes.


When you use Seo Kitchener and have successfully drawn people onto your website, you don’t want to lose them straight away because of a poor landing page.


It is good to know that your landing page is too important, if not more than every other page on your website. If you’re not seeing the expected conversions or if your bounce rate is too high, it’s possible that you’re making one of these very common landing page mistakes.


1. Poor Lead Generation


Lead generation is the act of attracting your audience and encouraging them to make contact or purchases.


Often, what helps lead generation is including bold headers, interesting snippets of information, and calls to action, among other things, something that sparks interest in your website visitors.


A common mistake is when too much information is available all at once, which can be quite overwhelming for the visitor. Additionally, too many elements can also cause your website to slow down, resulting in an uninterested customer. Get help from G9 Media and SEO Kitchener services for the same.


Focussing on your lead generation marketing will be worth it when you start seeing your leads convert into customers. But if the components on your landing page do not work well together, it can be difficult to get conversions. 

G9 Web designs can help you rank higher and thus increase traffic on the site. Get Seo Kitchener services.



2.Page is Not Optimised For Mobile Phones


With pretty much everyone browsing the internet on mobile phones, it is super essential to have your site optimized for mobile use.


Neglecting this can affect your conversion rates. Get SEO Services Kitchener today!


Make your landing page mobile-friendly. If you have a disproportionate landing page, customers are most likely to leave soon.


It’s also become common for Google to rank those websites that are optimized for mobile higher than those that are not. If your important data is not available on mobile, your Google rankings are going to drop drastically. Today, 70% of pages appearing in Google’s search is because of mobile-indexing. Thus, it is clear that mobile-optimization is worth implementing.


3. A Cluttered Interface

Your identity, message, and business idea should be visible clearly on your landing page. Having a professional logo and quality images is not enough if visitors cannot understand what you have to offer.

Instead of trying to include everything on the landing page, put yourself in the shoes of the visitor. Search engines typically base their rankings on the behavior of people. We can help you in web designing especially the landing page. Get SEO Services Kitchener today!


If user engagement is low on your website, the search engine will lower your Google ranking.G9 Web designs can help you rank higher.


4. Inconsistent, Vague Images


Using stock photos is a good way to generate content on a continuous basis. When it comes to your landing page though, your window to the world, it will be more beneficial to use your own, professional images.

We can create creative content for your website pages. Get SEO Services Kitchener today!


Customers can recognize generic content. The images on a website should be authentically and professionally taken, and display the items that visitors could see themselves buying and using.G9 Web designs can help you rank higher with Seo Kitchener. 


Stock photos can work for other pages or even blog posts, but for the page that introduces your business to the world, it is wiser to use images that are really unique to your brand. We can help you customize your website with SEO services Kitchener.


5. Calls to Action not clear


Ultimately, you want your landing page to make the visitor take the next step and become a paying customer. This happens with the help of a call to action (CTA) button.


A vague CTA button cannot help with potential conversions as it causes the customer to feel confused. Besides that, they can also feel uncertain as to what they will actually get from clicking on it.


If you have too many CTA buttons on your landing page, it creates problems. As much as customers need a push to move to the next step, let them decide for themself. Avoid appearing too desperate


Do Not Lose your Focus

The focus on an effective landing page should always be clear to you. 

How do you want to appear and what message do you want to send across, are questions you must continuously ask yourself.


If you can avoid these five common mistakes and have a well-designed and thought out a landing page, you’re likely to turn your leads into conversions quickly


G9 Web designs can help you rank higher with Seo Kitchener

Contact today


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